Description
Objectifs
Osmose currently relies heavily on partner agencies and word-of-mouth bookings, limiting reach and revenue potential. The team lacks expertise in OTA platforms (GetYourGuide, Klook, Airbnb Experiences) and digital marketing tools.
The mission’s goals are:
• Diversify booking channels beyond All Dreams Cambodia partnership.
• Reach international travelers directly through major OTA platforms.
• Build team capacity for independent digital operations.
• Increase transparency and control over pricing and availability.
• Generate sustainable revenue to support conservation and education programs.
The team has strong conservation and tourism operation skills but limited digital marketing experience. Internet connectivity challenges in remote Prek Toal location. They need to balance tourism growth with conservation mission.
MAIN FINAL OBJECTIVE: Digitalize and optimize Osmose’s ecotourism distribution channels to increase revenue and reduce dependency on single booking channels.
Intervention attendue du volontaire
WEEK 2 Agenda – Team Training & Systems: • Platform management training (dashboards, workflows) • Content and pricing strategy development • Create response templates and FAQs • Documentation (SOPs in English & Khmer) • Performance tracking dashboard setup.
IMPROVEMENTS: Professional presence on 5+ major booking platforms, team capability to manage bookings independently, increased online visibility, diversified revenue streams.
METHOD: 70% hands-on practical training, 20% system setup, 10% documentation. Daily debriefs and practice exercises.
Remarque(s)
TYPICAL DAY: 8-9AM briefing, 9AM-12PM training, 12-1PM lunch, 1-4PM Work on the next day or debrief. WiFi at office, mobile data as backup. Respectful dress (shoulders/knees covered). Khmer greetings appreciated.
Type de bénéficiaires
INDIRECT: 25+ CBET group members, 8-10 local guides, 3 educators, 1,000+ students, Prek Toal community.
Profil des bénéficiaires
Sovann: University degree, fluent English/Khmer, intermediate digital literacy, 10+ years tourism experience.
Backup trainees: High school to university, intermediate English, basic to intermediate digital literacy, ages 25-40 All literate, comfortable with technology. Translator is not required. Training materials will be delivered in English & Khmer.
Nombre de volontaires requis
De 1 à volontaires
Motivation attendue
-Passionate about conservation, biodiversity, community development, environmental education, responsible tour.
– Focused on capacity building and knowledge transfer, patient with infrastructure challenges, long-term organizational development.
-Eager to learn about Cambodia and Tonle Sap, respectful, flexible, interested in community engagement, UNESCO Biosphere Reserve;
Experience required: 1 to 3+ years digital marketing/e-commerce, proven OTA platform track record, training/teaching experience will be apreciated.
Le partenaire
Notre partenaire local
Osmose
Historique
OSMOSE’s goal is to promote harmony between the local communities and the Prek Toal Ramsar Site and to facilitate both the conservation of the Tonle Sap environment and the sustainable livelihoods of the floating village communities.
OSMOSE’s approach supports the conservation of Prek Toal’s critical waterbird colonies through Ecotourism, Environmental Education and Social support.
The Osmose project is a pilot action initiated in 1999 combining environment and development in the Prek Toal area on the Tonle Sap Lake in Cambodia. The site is the home to the last colonies of large waterbirds in Southeast Asia, then threatened with extinction by the massive collection of eggs and young birds. The project’s approach is original in that it integrates the conservation of the colonies, environmental education, and ecotourism, with the aim of equitable development of the surrounding lake communities. After six years of perseverance, the bird colonies are saved, 1000 children are following the environmental education program, and Osmose is the leading player in tourism in the area.
In addition, 100 families below the poverty line benefit from social, medical and educational support and/or alternative income-generating activities to fishing that is not dependent on declining natural resources.
Main projects:
• Environmental education (indoors and outdoors classes)
• Developing income-generating activities for the people on the lake such as jacinth waving, restaurant, hosting, and paddle boat
• Creating a local cooperative to manage economics activities.
• Support this cooperative in order to get its full independence
• Eco-tourism
• Training guides specialized in birds
• Implementing floating gardens
• Mobiles clinics
• Distributing filters and train people to use and maintain it
Informations pratiques
Accueil et transfert
Aéroport d’arrivée
Hébergement
Matériel disponible sur place
LIMITATIONS: No professional video editing software, limited high-res photography equipment, no backup power
The volunteer should bring its personal laptop, power adapter (220V Type A/C/G), external hard drive, VPN if needed.
Code mission : CB2UC7
Partenaire :
Osmose
Localisation :
Cambodge, Asie, Siem Reap
Langues :Anglais
Type d’intervention :
Formation pour adultes
Compétences :
Communication, Coordination de projet
Dispositif(s) possible(s) :
Congé Solidaire, Mission Solidaire
Durée :
2 semaines
Mission disponible toute l’année